The excitement and buzz of having a conference with its own digital currency was a world’s first for xCEEd. However its benefit was twofold.
Firstly, its allowed delegates experience all aspects of a cryptocurrency, which for some delegates it was the first time they had had such open access to a digital currency. Secondly, it allowed xCEEd to implement gamification into the conference environment.
Encouraging delegates to checking–in, visit exhibitor stands, attend workshops and meet other delegates all earned the delegates xCEEdium. With over xx downloads and x% of delegates downloading the app the participation and engagement was a key success.
The altruistic benefit of xCEEdium is the learning opportunity deleagtes had with playing with the crytocurrancy in a safe environment. Being able to trade and earn xCEEdium as well as being about get to grips with Blockchain technology by taking part in the interactive demonstration. xCEEdium demonstrated what smart contracts were and how they work, how public blockchains work and how crypto wallets work in a simple and engaging way.
The interaction in the app also gives key insights to delegate behavior by providing information on contact swopping volumes between delegates and sponsors, understanding of which topics created the most interest. All valuable information when looking to develop next year’s agenda, but also a benefit to sponsors and delegates when looking to justify xCEEd as their choice from next year conference season.
The excitement and buzz of having a conference with its own digital currency was a world’s first for xCEEd. Howeve,r its benefit was twofold. Firstly, its allowed delegates experience all aspects of a cryptocurrency, which for some delegates it was the first time they had had such open access to a digital currency. Secondly, it allowed xCEEd to implement gamification into the conference environment.
Encouraging delegates to checking–in, visit exhibitor stands, attend workshops and meet other delegates all earned the delegates xCEEdium. With over xx downloads and x% of delegates downloading the app the participation and engagement was a key success.
The event will be held at Shangri-La At The Shard, 31 St Thomas Street, London SE1 9QU, on Thursday 8th February from 18:30 to 22:00
Spaces are limited, so please confirm your attendance as soon as possible.